Sales folk, be they writers pushing books or car sellers or porn dealers, have one common constant
Their online forums will always be filled with hysteria over bad sales. It will come in many forms.
Newbies will complain that the industry is ruled by a few people who won’t give out the secrets, and the old guard is the reason for their bad sales.
The old guard will insist that all the best fruit has been picked, and the youngsters best go on to some other occupation, where they’ll be less competition for the old guard. They blame newbies for bad sales.
Doomsayers, be they people who don’t want to bother to try selling, or those addicted to the old system when the paradigm is changing, will scream about the end being near. They will point to all the signs of the coming sales apocalypse.
A handful of optimists will try to suggest better things are to come, and then be attacked by everyone else.
Then the better things come, and everyone discusses the reasons why this is so. They grow and nurture a whole host of superstitions about what brought forth the harvest, and how the gods might be further appeased to continue it. They banter back and forth on favored theories.
Bad times are usually credited to “the end of everything,” “the summer slump” except when it’s the “always known autumn slump,” which will then be countered by the magic of Christmas.
Now, in bookland, people whisper of great mysteries being brought across the Amazon, by wisemen bearing cheap kindles and Kindle Fires.
It’ll all be the end until it’s a “whole new beginning” again — until the next sales slump. The important thing to remember is that seasons end … and begin again.
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